Mobile Applications are playing an important role for businesses particularly for businesses with large customer base in today’s market. Furthermore, the mobile app development trends keeping renewing, offering a scope to add new and interesting features that draw the user attention instantly and is customer-friendly as well.
Here are 7 key features, trends, and innovations that are used in Mobile App Development.
Search Feature
Lots of content makes for the best app, but all that content quickly becomes cumbersome and unusable if it isn’t made easily accessible to the users. Most top-tier apps feature a search function to allow users to find content that contains the keywords and key phrases relevant to what they need.
Integrate with Social Media
The various platforms of the social media are one of the best and most effective marketing tools for the mobile app promotion. Therefore, it is important to integrate and get connected to the social media sites such as Facebook, Twitter, and Instagram, where you can promote your app and also provide information about the app updates. The users can also share their experience of using the app.
Responsive Design for Varying Screen Sizes
App developers also need to consider the vary of screen sizes. Some smartphones feature screens almost as big as a small tablet. Make sure to include responsive design into your app development so all users receive a stellar experience.
User Feedback Feature
No matter how great your app is, there will always be room for improvement and it is advisable you let the improvement ideas come from the users whom you built it for. So, it is a must to seek feedback regularly. However, the easier it is to send a feedback, the more feedback you will get.
You need to make it as easy as possible to send feedback. The best way to achieve this is to implement a 2-click feedback. When users click the feedback button, it should bring forth a template where they will type their concern and click send.
Ability to Work Offline
If it is possible for your app to work offline, let it do. Having to use mobile data for your app all the time will reduce how often users launch your app. It will also reduce the average duration for each use. However, if your app requires internet connection to perform all its function, then you can disregard this feature.
Registration or Login Page should be Simple
Most of the mobile applications these days require the users to register through their email-ids and mobile numbers. They may be asked to create a private profile allowing to the owner to collect the important data; specifically if it’s an on-demand app.
However, you need to ensure that the registration page is simple and short. The users may get irritated with longer forms and unnecessary questions. You should just stick to name, mobile number, email id, and if necessary the address.
Cloud Computing and Payment Integration
Today as the technology is rapidly progressing, cloud computing can be considered an important asset for your mobile app. It is a feature that helps to create a number of various other apps such as messaging applications etc. It will boost the app strength and make your app visible in the traffic.
In addition, you can also look to integrate the payment gateway feature. Nowadays, most of the apps have this feature allowing users to pay for the product or service using the app directly and not using any other tool.

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